Connecting finance, marketing, AI, and market trends to survive and thrive
A look at new DTC opportunities and classic advertising fundamentals
Why a new wave of opportunity is on the horizon—and how to prepare for the challenges of Q4's ad spending surge.
How to leverage custom audiences to grow past your local maximum
Thought leaders share the stages and strategies to scale a DTC brand
Plus! The demise of Temu??
Also more martech bugs and Google failings
Plus the risk of AI ads and 7 killer ad formats
Unlocking Efficient Growth on Meta with Simpler, Smarter AI
From cool idea to 8 figures in 18 months
Plus how to test cost caps + FTC's UGC ruling
Plus - Ad Testing Traps & The 95/5 Rule